In today’s digital world, everyone is doing their research and checking out your social media platforms. We make sure your content is on brand and delivering. We create and implement effective social media campaigns that speak to your target market. We also provide a full social media management service.
Whether you’re already booming on social media or you’re just getting started, we strategise and plan with you to take your brand to the next level on social media. We help you leverage the power of social media for your business. We strategise with you, your company goals and KPI’s to ensure your social media profiles are working for you. We can also build targeted ad campaigns on Facebook, Instagram, Twitter and LinkedIn to build your following. Our experience and expertise in social media marketing mean that your social media will grow more and more each month. More people will know about your brand, your products and your services.
We work with you with your branding and identity goals to ensure your platforms reflect that. We want to make sure your business is displayed to the world in a way that both speaks to your target audience and reflects your business. At CLIQ, we take our time to develop laser-focused targeting strategies that ensure your ads are in front of the right people and in turn your audience growth is engaging and working with your organic posts.
At CLIQ we use in-depth tracking techniques to help you see the results of your marketing. No matter what your KPIs or goals, the first thing we make sure we have nailed down is the tracking that best reflects your goals to give you regular and accurate reporting on performance. When using ads we develop ads and creatives specifically for each of your different target audiences. This means that users see the ads which are most relevant to them which dramatically increases their engagement rates and likelihood to convert into a lead or a sale and custom track everything through your funnel or cycle for your reports.
The only way to truly create the most effective social media advertising campaigns is through extensive testing. We are constantly testing new ads, creatives, new audiences and new targeting strategies. This constant flow of testing and making incremental improvements has a compound effect that can dramatically lower your cost per lead/sale over time. Every campaign is unique, so testing and analysis is key to our service to you.
We know from experience that your social media profiles are not the end of the journey for customers. Once customers navigate to your website, that’s where the action happens. We make sure that the user experience flows throughout from your profiles to your website. Making sure the user experience is tested to improve your conversions be it leads or sales. In addition, have you ever missed a Facebook or Twitter message and didn’t reply for a number of days? That could be a lost sale! We ensure that your followers are responded to quickly and we can provide them with help, customer support and give them the relevant info they are looking for. All of which can help push them over the line to convert into a lead/sale.
Our in-house team are always available to lend a creative hand. From Adobe Photoshop and inDesign staff available in-house, professional photography, videography and a range of other services are always available to you when you’re working with Cliq. We are always striving to use our creativity to take our clients social to the next level. We keep you up to date on our ideas and help you bring your ideas to life. Being active on social is a massive undertaking and can take up hours of your day which isn’t ideal when you are trying to work on your business. By having us manage it for you, you can claim back 10’s of hours every week.
Creating content that is shareable is our favourite way of getting brand awareness for our clients. Imagine connecting with your audience so well that they actively seek out your content for information and valuable insight? We work with our clients to create shareable and engaging content no matter what industry you are working in.
The most important part of effective digital marketing no matter what form or platform is the analytics. You need to know your marketing efforts are providing you with a return on investment. The amount of data available is endless. We work closely with clients and build reports customised to them and their industry. Nothing is too big or too small. If it’s important to your business we track, assess and report the data to you.
Businesses change and adapt over time. We ensure that we keep up to date with you. Whether you need to update your goals and KPIs or need a new suite of creative materials we adapt with your business needs and support your marketing efforts accordingly.
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