Your KPIs become our KPIs. Google Ads, social media advertising or both are a great way to invest in digital, increase your sales and maximise your reach to your target audience.
Google Ads is a great way to quickly get your business to the top of Google right when your potential customers need your products and services. It allows you to start driving highly targeted traffic to your website and you can start seeing results from launch day. We work with you and strategise and plan to determine who your customers are, what they search for and get your business in front of them. At CLIQ, we work with our clients to determine their goals and develop long-term Google Ads strategies that result in consistent returns on investment month after month. While there are no guarantees of specific results, we are extremely confident in our ability to run ROI focused Google Ads campaigns. That’s why we don’t feel the need to impose any contracts. Our clients stay with us because they want to, not because a contract says they have to!
Social media advertising is a great way to get your business in front of your target audience. We strategise and plan with you to determine the best platforms for your business based on your target audience and goals. We develop ads and creatives specifically for each of your different target audiences. This means that users see the ads which are most relevant to them which dramatically increases their engagement rates and likelihood to convert into a lead or a sale.
Whether it’s for Google Ads or for Social Media advertising, we work with you to custom track everything you need to know about your campaign. Every company needs to know the return on investment based on their KPIs and goals and every business is different. From every link click, button press, lead, sale and action you want people to take on your website, we customise our tracking around you and your business. So next time you ask “How did my campaign perform?” or “How many people actually became a lead or converted?” you’ll have all the answers you need. This tracking can also give you huge insights into what’s working and not working on your website – an important element of the customer journey through an advert to becoming a lead or sale. Our website experience provides us with detailed insight into helping resolve these issues too.
We understand the importance of being one step ahead of your competitor creatively. We want you to stand out from the crowd with strong creatives and campaign ideas. We’re always thinking outside the box and testing new and innovative ways to take our clients marketing on both Google Ads and Social Media to the next level. We strongly believe in the power of split testing. We are constantly testing new ads, creatives, ideas and always improving your ads. We’re not an agency that sets up your campaign once and just leaves it run. You get a dedicated account manager who is dedicated to continuous improvement, growing your business and getting you the best results possible.
Split testing is the most important element of all advertising campaigns. It involves constantly trying new things and taking the best performing elements and continually improving on them. Digital marketing isn’t about overnight success, it’s about a continuous process of getting you the best results. Whether you’re using Google Ads or Social Media Ads we work constantly to provide you with the best results through continuous and rigorous testing.
After your consultation with us, we look at the details of your company and start the process of creating your campaign. We work with you to align with your KPIs, your creative and brand goals, setting up the ads and the continuous improvement and monitoring of them.
We provide all of our clients with open and transparent monthly reports. Every business has different KPIs, targets and goals and we align our reporting accordingly. The amount of data available can be vast so we work with our clients to determine the key metrics they need monitored through customised tracking alongside more general metrics.
Campaigns aren’t just a setup and go process. They need continuous improvement, monitoring and testing to grow and get the absolute best results possible. We continually work with our clients to create new creatives, adjust for new products or services and are continually open to adapting and changing campaigns as required. We work to support our clients and your goals.
