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Bounce rate is the estimate of how long site visitors spend on your website and leave before viewing a second page. A high bounce rate is mainly down to a poor customer experience that makes them...

The majority of people are aware of how Facebook can help you to grow your business but not many know how its Messenger platform can help your business become more successful. The Facebook Messenger...

Instagram Stories is a fantastic way to keep your followers engaged while leaving your business open for new audiences to discover you. Not only are Instagram Stories creative but they’re great for...

YouTube is the second biggest internet search platform after Google with an audience of 1.5 billion monthly users and these figures are growing continuously. If you are a business that is thinking of...

Google is more than just a search engine, Google offers lots of free tools that will help small businesses operate more effectively and get better results. These tools are easy to access and use....

A business involves risk, quality market research will help reduce that risk significantly. Market research is important to the success of the business because it eliminates any guesswork. It gives...

A lot of people think blogging is easy but running a blog is far from a stroll in the park. There are lots of unexpected obstacles you must overcome, then on top of that, you are sure to make...

Viral marketing is the creation of video or visual content that resonates with people to the point where the content is shared and seen by huge numbers of people. Creating a marketing campaign or...

People are consuming more content than ever before from more mediums and devices With all that content, attention spans are diminishing. Information overload is a real problem for online users so...

Instagram is globally rolling out a new Shopping feature in Stories after having tested it with a limited number of e-commerce brands back in June. The Shopping feature will now help advertisers use...