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Traditional Or Digital Marketing: Which One Wins?

There has been a long and lasting debate in the marketing world when it comes to the concepts of traditional and digital marketing. Some argue that the primary focus of a business in this day and age...

3 Benefits Of Advertising On Instagram

Social media is continuously growing and evolving with more and more users and new platforms are being created. One social media platform which is growing in huge popularity is Instagram. Instagram...

Why It Is Important To Identify Your Niche

Many small businesses make the big mistake of trying to do everything by selling lots of products and trying to appeal to every type of audience. Identifying a niche something that all new small...

Does Your Website Understand Your Customer?

In this video I take a look at the process of building websites for 2 very different clients, Dyno-Rod & Sigma Homes. Understanding the mindset of your potential customer when they are on your...